Visual content is worth more than a thousand words. Simply because it grabs audiences’ attention, it attracts them to your product i.e. your film project.
As a Filmmaker, you are a visual content creator, story teller and you want to take full advantage of every chance to communicate your message.
The reason behind the audience spending less time on lengthy content is that they are less effective. And that is the reason why filmmakers are mostly looking for “viewers” more than “readers”.
SHOW DON’T TELL
Filmmakers are catching on to the ways visuals affect their audience responses. Visuals can help you tell your brand or product story or can tell a lot about what your film is about.
Visuals also have the chance to go viral – it’s easy for people to like, share, and respond to graphic content.
Studies show that our brain processes the visual information faster.
Marketers and distributors agree that visual storytelling is the key to reach out to their buyers.
Replace your plain old PowerPoints of your film’s presentation with animated slides that can increase the attention of the investor, retainment, and engagement with both your audience and your investor.
That being said, don’t be afraid to have fun. The most high-impact visuals are those that personalize your content. We all know a good meme says much more than words alone could.
Uniting Artists is a non-profit organization founded by Shubham Sanjay Shevade for artists around the world, created to promote peace and cultural art. This platform also serves as a blog to keep up with various film development approach & film marketing trends.